Google Checkout Blog

Checkout and Analytics: Working together

Friday, October 13, 2006



We've just launched additional support for Google Checkout merchants who also use Google Analytics. If you're already using Analytics to learn how visitors find and interact with your site, now you'll be able to see conversions and revenue metrics for your Google Checkout transactions. All you have to do is add a JavaScript call and a hidden field to each page that displays the Google Checkout button, and your Checkout conversions will automatically be tracked in your Analytics account.

For more on how to use Google Analytics with Checkout, there's a Google Analytics section in the Google Checkout Developer's Guide. If you're a Checkout merchant unfamiliar with Google Analytics, learn more here.